Rodriguez Alyssa

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In this SEO guide we are going to teach you the most important web positioning factors to position your website first on Google.

No more not getting any visitors: it's time to get organic traffic, teaching you how to do SEO from scratch.

Table of Contents [ Hide ]

1 Main SEO factors in Google
2 Find out what your target audience is searching for on Google
3 Analyze the search intent of the keywords
4 Generate quality content
5 Set descriptive titles on each URL
6 Get links to increase your authority
7 Use internal links on your website
8 Review the page experience
9 Keep long-term branding in mind
10 Take advantage of other ways to do SEO
11 Measure your organic performance with Search Console
Main SEO factors in Google
To rank well on Google, we must ensure that Google values ​​our website positively.

How do we achieve this? By on page seo service optimizing the factors that its algorithm takes into account , so that we benefit from the position it gives us in its results.

However, SEO is not simple, and thousands of factors come into play. And, among these factors, we can highlight two types:





On-Page SEO : actions you take on your website, such as creating good content, structuring a good web architecture, taking care of loading speed, designing a layout that is suitable for the user, using internal links, or optimizing images so that they weigh little.
Off-Page SEO : actions that can help you in positioning, but over which you have no direct control; it is everything that happens outside of your website. For example, receiving direct traffic, people searching for your brand on Google, obtaining links from other websites, or going viral on social networks.
So, answering the question of what SEO is , we could say, in a simple way, that On Page SEO is focused on the experience we provide within our website, and Off Page SEO is the reputation we have built outside our doors.

On Page and Off Page SEO

However, before we go into detail about some of these SEO factors, let's start at the beginning, and that is that all SEO optimization begins with a user search on Google.

Find out what your target audience is searching for on Google
To get traffic from Google, the first step is to know what people are searching for on Google .

But not just anyone, but more specifically your target audience. The ideal is to reach those users who are interested in our products or services or, in the case of covering something massive (such as a general newspaper), what is most searched for.

Think like them, and investigate what their interests, doubts and needs are .

This keyword research is technically known as Keyword Research , and there are certain Keyword Research tools that will help you in this task:

Ahrefs Keyword Generator

Ahrefs Keyword Generator is a free tool that lets you find out what is being searched for most on Google based on a seed word. For example, if you search for “t-shirts,” the tool will return up to 100 derived keywords like “cheap t-shirts,” with an estimate of how many times they are searched per month.
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on page seo service

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