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How to create a strategy to take advantage of a WhatsApp CRM

 
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Dołączył: 28 Paź 2024
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PostWysłany: Pon Paź 28, 2024 06:49    Temat postu: How to create a strategy to take advantage of a WhatsApp CRM Odpowiedz z cytatem

How to create a strategy to take advantage of a CRM?

In this digital age, it is becoming easier to reach potential customers thanks to the internet. However, the more exposure you have to your customers, the more communication channels you will have to manage . It is now common to receive queries about your business on applications such as Facebook Messenger, Webchat, Instagram, email, among others. With so many channels available, it is difficult to stay up to date on all of them. But there is the possibility of bringing them all together and receiving all your queries directly on . So, how can I implement a CRM strategy ?

To start, you need to know what a CRM is . CRM (Customer Relationship Management) refers to the process of managing interactions with existing, past, or potential content writing service customers. Many businesses choose to acquire this tool with which they can access CRM integrated with social networks , email, instant messaging, and more. The main objective of a CRM is to promote the profitability of existing assets, seeking the benefit of the company. In addition, this tool helps Marketing and Sales teams so that they can provide better service to their customers.


Every day, more and more companies are choosing to use a CRM to optimize the management of their clients. Nowadays, the importance of CRM in your company lies in what type of use you give it. For this reason, it is necessary to know what you can do with this tool and how to take advantage of it.


create strategy for crm


Now that we understand that the importance of CRM is based on streamlining the management of potential buyers , it is also necessary to know why this could benefit your company. The easiest way to acquire a CRM is directly with companies, such as Mercately, that have the official connection to the service. To learn more about why this service benefits your business , we leave you the main reasons why you should consider implementing it in your business.

Improve customer service
Thanks to CRM tools like multi-agent , it is possible to keep your entire sales team on a single number; this way, anyone on the team can respond directly. Likewise, with an integrated CRM you can answer all queries from one place, optimizing response time and increasing customer satisfaction .


Centralize information
By connecting your CRM to , you can have your customers' and products' information in one place. You don't have to limit yourself to connecting to your social networks or website, you can also connect it to tools like Mailchimp or Hubspot and centralize your communication and marketing efforts in one place. This way, when your team is connected to the CRM with multi-user , everyone will be able to see and send potential customers' information without having to change teams.

Process automation
It is easier for potential customers to receive immediate instructions on how to resolve their queries. By connecting your CRM to , defining workflows can be as simple as displaying a series of options with numbers to determine which steps to follow or automated responses to frequently asked questions. Immediate responses are very easy to create with chatbots for , one of the services offered by Mercately. Other advantages of automating your processes are that you can send reminders or create messaging funnels, this way you can better filter qualified leads .
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